GORDELLO!

So as I was flipping through ads in my head, I forgot..I do have a favorite one. I was lucky enough to meet some of the creators at this year's ADDYS. It's such a great video, it made me laugh and join in song. I think if it's catchy and easy to remember, you're definitely doing something right. YAHOO!'s "start wearing purple" campaign..just makes so much sense. It's hidden aspect makes it even more enticing to laugh along as the girl is completely frazzled. DARN, I wish I had more experience to describe it with the right terminology and some type of profoundness.

..Start wearing purple, start wearing purple for me now...